Earlier this afternoon, on the fifth and final day of London Fashion Week, the most anticipated show took place: Burberry. Daniel Lee remains the creative force behind the British luxury fashion house established in 1856 by Thomas Burberry, and presented his fourth mainline collection against a brutalist backdrop. Guests (including Rosie Huntington-Whiteley, Jourdan Dunn and Barry Keoghan) flocked to London’s National Theatre for Lee’s latest. Models soon emerged from backstage and parades around a custom set designed by YBA art legend Gary Hume. For Burberry Spring 2025, Lee put a spin on the signature house codes. The iconic Burberry trench was cropped into a swingy cape, transformed into smart jackets and tie-neck blouses. Touches of feather trim, flapper sequins, and ruffles were scattered throughout the collection too. Liu Wen closed out Daniel Lee’s latest affair in a shimmering gown that glistened at every step.
Burberry Spring 2025 Collection Review
Read below the reactions of theFashionSpot’s forum members:
“Daniel Lee is so checked out at this point. I give him another year or less.” [rowjellies]
“Last week the brand’s stocks were down over 70% vs. a year a go. Mostly over concerns that they cannot right the ship and this collection did absolutely nothing to comfort those fears. There was one good jacket. No great bag(s), no decent shoes, not even a good pair of sunglasses.” [VogueDisciple93]
“Failed again unfortunately. There is no voice. Nobody knows what Burberry wants to be. Sales (according to that BOF article) are down about 22% this year. That set looked like a St Martins graduation show and the feathers on the jackets followed by sequins and graphic scarves looked like a total mess.” [signifier]
“At best It was half-baked, lukewarm, subpar and underwhelming. It definitely looked like Daniel Lee has checked out!” [mtbe123]
“It seems a bit half-baked but I find this to be his best collection at Burberry in terms of the direction the brand should be headed.” [reese06]
“While it’s obvious that Lee has checked out at this point, I’ll admit that this is a very pleasant, calming collection to look at.” [LadyJunon]
“Beautiful calm colors, but done very carefully to please the majority of consumers.” [HelgaZ]
See all the looks from the Burberry Spring 2025 collection and join the conversation, here.