Compared to previous years, 2024 has been a pretty quiet affair for Bella Hadid. After all, Bella has only graced the covers of Vogue Italia and Perfect, and has appeared in just one advertising campaign for Saint Laurent. Fresh from the launch of Orebella (the genderless, clean skincare brand from Hadid) in March, Bella Hadid is unveiled as a global brand ambassador for Chopard. The partnership marks a “triumphant return to the fashion stage” for Hadid, with the American model and firm forum favorite‘s first gig for the Swiss manufacturer and retailer of luxury jewelry involves fronting the ‘Ice Cube’ collection campaign, via the lens of Alasdair McLellan.
Bella Hadid for Chopard:
Read below the reactions of theFashionSpot’s forum members:
“Looks like those jewelry ads that you find on the second last page of Vogue,” critiqued Urban Stylin.
“It’s so vintage looking. It could pass as an ad for those TV-selling programs that keep lowering their price and make it look like you are paying less,” laughed tourbillions.
“That’s quite an unfortunate shot,” noted Lola701.
Cocteau Stone wasn’t best impressed either. “When was this taken? Not to be rude, but this looks like a couple of faces ago for Bella Hadid. It is a pretty drab shot,” they voiced.
See more from Bella Hadid as the face of Chopard and join the conversation, here.
