Ermanno Scervino sure knows how to handpick the models to embody his collections. Since the Spring 2019 season, everyone from Edie Campbell and Kate Moss to Vittoria Ceretti and Edita Vilkeviciute have fronted the advertising campaigns of the Italian fashion house. From one top model to the next, Natalia Vodianova (who starred in two consecutive Scervino advertising campaigns) is replaced by Claudia Schiffer with the unveiling of the Fall 2024 campaign. The German supermodel poses for photographic duo Luigi & Iango and is reunited with the creative twosome, following their recent Vogue Germany cover shoot. Throughout the sultry campaign, Schiffer is shot in Luigi & Iango’s signature black and white, embodying the “Sport Couture” theme with an effortless ease.
Read below the reactions of theFashionSpot’s forum members:
“I want to see more however, as biased as I am, I like it a lot. It’s giving sultry and Luigi & Iango’s Photoshop magic is working. What a lovely surprise that just made my day!” shared WAVES.
“I love Claudia Schiffer but her recent work has been questionable at best,” stated avonlea002.
“It’s Claudia Schiffer, it’s Luigi & Iango and quite frankly, I honestly cannot bring myself to dislike this. Always been a fan of Ermanno Scervino’s Luigi & Iango campaigns, and this is no different. The styling slightly hinders on what was produced for Vogue Germany back in March but I’ll take it,” accepted vogue28.
Also having a case of déjà vu was mikel. “Looks like outtakes from her Vogue Germany cover story from a couple of months ago,” he voiced.
See more of Claudia Schiffer as the face of Ermanno Scervino and join the conversation, here.
