Marc Jacobs keeps making impeccable choices when it comes to advertising campaigns. Not only are his beauty campaigns glamorous, the mainline offerings are just as spectacular with the help of photographer Steven Meisel and stylist Katie Grand. Take last season for example, when Primrose Archer was shot in a clean studio setting, which allowed the designer’s playful collection to really shine. Meisel and Grand are back for Fall 2019 with Jacobs getting in on the action (a la Tom Ford). Supermodel and activist Christy Turlington joins the designer in the series of charming black and white images, serving us retro glamour for the occasion.
But Jacobs’ presence had our forums divided. “I don’t like seeing designers inserting themselves in campaigns,” stated bluebanter the moment the campaign dropped.
“Marc is coming off as desperate now…he’s very much his own living caricature in this shot,” critiqued jeremydante.
“I don’t like the idea of designers being in their own ad campaigns, but Christy and Marc clearly have such a special relationship that I’ll let it slide just this once,” declared 333101.
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Everyone else liked what they saw. “I like it, although Marc is expendable… Christy is still beautiful, classy and bringing her best in this campaign!” praised DK92.
“Stunning campaign, one of my favorite advertisements of this season,” applauded burbuja8910.
“I find this very charming and it’s not a word I use frequently when it comes to campaigns. I don’t mind Marc fronting his own campaign… I find it less forced than when Jason Wu started to do it,” said Lola701.
“Sublime! I have been very much looking forward to the Marc Jacobs campaign, especially after how much I fell in love with last season featuring Primrose Archer. The first portrait shot is undeniably charming, love the retro styling on Christy. The magic of Meisel has struck once again!” heralded vogue28.
Forum member dodencebt was also a fan: “Adore this! Christy looks wonderful (thank God she’s in the campaign; it would have been criminal to have only used her for the show) and I mean, we all know that Marc is an attention seeker, so I honestly love him for it. It makes this whole campaign fun and something only he could pull off right now.”
See more from the Marc Jacobs Fall 2019 campaign and join the debate here.