Earlier this year, Fenty Beauty announced its expansion to China via Sephora. The beauty brand has been available in the country for a few months now. However, Rihanna recently took to the social media platform Weibo to announce Fenty Beauty’s new global spokesperson, the beloved Chinese actor Dylan Wang. The duo got on a video call to make the announcement, with the actor even helping the singer come up with a name for their upcoming campaign.
Dylan Wang is Fenty Beauty’s global brand spokesperson
Fenty Beauty first announced its expansion to China in March 2024. The beauty brand made the announcement via YouTube, stating that its products will be available in Sephora starting April 1. Rihanna’s Fenty Beauty has enjoyed immense success due to its inclusive foundation range, which launched with a whopping 50 shades. The product formulas have also been popular with consumers, with fans worldwide requesting the pop star to expand her business to their countries.
On September 2, 2024, Rihanna hopped on a video call with Dylan Wang to announce the “Love Between Fairy and Devil” star as the new global brand spokesperson. Netizens loved the unique approach to making their announcement, with many calling the interaction “absolutely cute.”
An exchange that caught the eyes of many was when Rihanna asked Dylan Wang for a name suggestion for their upcoming Fenty Beauty campaign. The “Only for Love” actor replied, “You’re Fen, I’m Di… how about Feng Lei Di Huo?” The phrase roughly translates to “fire like the wind.” The Barbadian singer exclaimed that she absolutely loved it but jokingly added that she would need to practice saying that.
Dylan Wang’s fans are looking forward to the collaboration, anticipatedly waiting for the global announcement to acknowledge his new role. Moreover, everyone was quick to agree that this partnership would only bring in good results for both, with many noting that it was a “win-win collaboration.”
