Summer Cool Packaging
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Summer Cool Packaging #1
Acqua di Parma x Forte Forte Mirto di Panarea Special Edition Eau de Toilette, $189 at Neiman Marcus
Acqua di Parma gave its enchanting Blu Mediterraneo Mirto di Panarea fragrance a makeover. The brand collaborated with forte_forte to jazz things up with butterflies, flowers and a crochet emblem. There’s even a cool scoubidou accessory.
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Summer Cool Packaging #2
Guerlain Rouge G Luxurious Velvet Metal 16-Hour Wear Velvet Metal Lipstick, $72 at Guerlain
We don’t need another reason to pick up Guerlain’s highly pigmented and subtly pearlescent lipsticks. But the fact that you can customize the design only ups the ante. You just select your lipstick shade and case type. Our favorite? The combo of 214 Exotic Red and Scarlet Red, respectively.
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Summer Cool Packaging #3
La Perla Refillable Firming Body Lotion Serum, $140 at Nordstrom
You’re probably familiar with La Perla and its gorgeous lingerie. So it’s not surprising to see that the brand pays as much attention to packaging as the product itself. Take this lightweight vegan body serum that firms as it smooths. Not only is the bottle one of the most beautiful we’ve ever seen, it’s actually refillable.
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Summer Cool Packaging #4
Benefit Cosmetics WANDERful World Silky-Soft Powder Blush, $29 at Sephora
This blendable blush feels like you have nothing on. Its freshwater pearl and synthetic sapphire formula supplies a luminous, light-reflecting glow. The case is pretty amazing, too.
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Summer Cool Packaging #5
R+Co Sail Soft Wave Spray, $33 at R+Co
Wish you could set sail this summer? Well, this bold bottle is the next best thing. The lightweight spray housed inside will give you the natural, voluminous waves of your summer dreams. So you can at least look like you spent a few months out on the ocean.
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Summer Cool Packaging #6
Vacation Chardonnay Oil SPF 30, $22 at Vacation
Vacation is known for its retro packaging and this sunscreen oil definitely makes an impression. Its lightweight SPF 30 formula imparts subtle shine while hydrating your skin. It’s even reef-friendly.
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Summer Cool Packaging #7
KORA Organics Berry Bright Vitamin C Eye Cream, $56 at Sephora
Kangaroo paw flower, kakadu plum and cloudberry come together to target the signs of aging around your eyes. Consider the flashy lid a big bonus.
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Summer Cool Packaging #8
Hermes Lip Brush, $76 at Hermes
This hand-lacquered wooden brush has a lot going for it. Its short, thick bristles allow for precise application. And its contemporary styling will make it stand out on any vanity.
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Summer Cool Packaging #9
Bite Body Balm Solid Moisturizer, $32 at Bite
We don’t know which we love more… The nongreasy formula or the dazzling gold packaging. Let’s call it a tie.
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Summer Cool Packaging #10
NARS Climax Mascara, $25 at NARS
The beloved brand’s exclusive ribbed bristles make swiping on the whipped, blackened pigments super easy. The ribbed tube makes it a (social media) star.
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Summer Cool Packaging #11
Viori Shampoo Bar in Citrus Yao, $16.75 at Amazon
Shampoo bars are a great way to cut down on single-use plastic. And you can’t get fancier than this citrusy stunner. Even the bar has a stylish design.
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Summer Cool Packaging #12
ColourPop Cosmetics Malibu Barbie Shadow Palette, $15.60 at ColourPop Cosmetics
If you’re not feeling the Barbiecore trend (guilty), you can still show your love for the icon with this cool palette. It boasts a range of retro orange, pink, aqua and neutrals. All shades Barbie loves.
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Summer Cool Packaging #13
Pat McGrath Labs Skin Fetish: Highlighter + Balm Duo, $50 at Pat McGrath Labs
Pat McGrath knows what she’s doing both when it comes to creating covetable makeup and crave-worthy packaging. This striking duo features a pearlescent highlighter on one end and a transparent gel-based balm on the other.
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Summer Cool Packaging #14
Shiseido Limited-Edition 150 Year Anniversary Eudermine Revitalizing Essence, $62 at Shiseido
This bottle looks like it contains one of the world’s most luxe perfumes. (It’s a reproduction of the first iteration of Eudermine, which launched in 1897.) But it actually contains the brand’s hyaluronic acid-infused lotion that moisturizes as it helps with water retention.