There’s a new trend taking off in makeup and it’s as vivid as it gets. A-listers from Demi Lovato to Kate Hudson have been trying out creamy eyeshadows in ultra bright colors. Pinks, purples and reds are especially popular, but literally no hue is out of bounds.
The look is especially appealing for summer, when the world lightens up, flowers burst into bloom and wardrobes come to life. Pops of color in candied shades are a purely welcome sight this time of year — a fact these fashion experts know well. Their secret? Sometimes, more is more.
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Instead of just dabbing eyelids with a touch of violet or a hint of sapphire, this bold beauty technique has celebs applying liberal amounts of eyeshadow. And not necessarily just around the eyes, either. Rihanna really started something when she stepped out at the Met Gala with a lovely fuchsia flush that spread all the way from the corners of her eyes to her temples. More recently, Katy Perry took a strikingly similar look to Glastonbury, continuing the trend.
The point is to make as big and vibrant a statement as possible while remaining playful, carefree and chic. For your next summer party, get inspired from these daring celebs and brighten up your beauty routine with flashy eyeshadow. Will you go with a splash of lavender, like Jada Pinkett Smith, or an explosion of citrus, like Selena Gomez?
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Celebrity Beauty: Vivid Eyeshadow (Runway manhattan)
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In the Pink
Katy Perry creates this iconic look with the help of bright pink eyeshadow — lots of it. Starting at her bold brows and fading outward, the technique stylishly channels her hero, David Bowie.
Image: Runway Manhattan/ZUMA Press
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Orange Splash
Coordination is key to this look. Selena Gomez matches her gleaming Oscar de la Renta dress with a dangling pair of Rebecca de Ravenel earrings and plenty of bright orange eyeshadow.
Image: Runway Manhattan/AFF
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Lavender Infusion
Jada Pinkett Smith complements her beaded dress with eyelids coated in the exact same shade of violet. Sleek, perfectly straightened raven locks top off the elegant ensemble.
Image: Runway Manhattan/AFF
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Silvery Intensity
Highlighting her intense eyes, Cara Delevingne applies a delicious shade of raspberry. The fierce color choice could easily clash with her cherry top, but silver locks and matching accents strike a stylish balance.
Image: Runway Manhattan/AFF
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Vibrant and Vivacious
Peyton List lets her makeup do all the talking in this ensemble. Hot pink melds with deep purple, while sparkling metallic adds dimension. A solid black choker necklace anchors the look.
Image: Runway Manhattan/AFF
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Clear Skies
Framed by her signature golden tresses, Kate Hudson’s makeup is as flawless as ever. Sky blue powder on her upper lids plus streaks of cobalt below make a lighthearted statement.
Image: Runway Manhattan/Bauer-Griffin
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Gemstone Drama
Deepika Padukone stuns at the Cannes International Film Festival in emerald Brandon Maxwell and de GRISOGONO diamonds. The xXx: Return of Xander Cage star adds swipes of jewel-toned shadow to get a dramatic cat eye effect.
Image: Runway Manhattan/AFF
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Illumination Illustrated
Luminous in Tadashi Shoji Resort 2017, Demi Lovato echoes the warmer shades of her dress with her eyeshadow and blush. Matched with care, lilac and rose tints give her a natural glow.
Image: Runway Manhattan/Bauer-Griffin
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Exquisite Shimmer
It’s hard to imagine a more exquisite combination than Katie Holmes’ sparkling diamonds and midnight blue gown. Both elements come together again subtly in the blue and silver shimmer that traces her eyes.
Image: Runway Manhattan/ZUMA Press
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Fuchsia Flush
Rihanna’s Met Gala makeup still has the internet sizzling. Creamy, vivid pink encircles her eyes, outlines her cheeks and stands its ground beside her entrancing Comme des Garçons construction.
Image: Runway Manhattan/ZUMA Press
